Apple have finally announced plans to allow third party developers to develop for their iPhone platform, bringing the device one step closer to the smartphone it always wanted to be.

If the quality of shareware and freeware available for the Mac platform is anything to go by, this should lead to a plethora of high-quality, reasonably-priced add-ons for the phone, which should really increase it’s appeal to the more tech-savy consumer.

Personally, this combined with actually having seen one the other week is probably enough to sell me one. Now all I need to do is find the money, and convince o2 to let me out of my existing contract early…

Hey, it could happen!